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Get comfortable, and get to know a bit about me.

I’m Sally, a senior creative currently at McCann Manchester.

sally_rose@live.co.uk <<<<<<< get in touch

 

Are you #CrispIN or #CrispOUT?

A question that has divided the Nation, is answered ONCE AND FOR ALL! Do Crisps belong IN or OUT of sandwiches?

We created a spoof political campaign, and held the final vote in 'Sandwich' Kent.

Find out who was crowned the winner

https://www.instagram.com/p/CfLvAm_gZRM/?utm_source=ig_web_copy_link

Walkers x Heinz

A DOOH campaign teasing the comeback of the iconic Ketchup flavour crisps.

Check out the Campaign article here: https://www.campaignlive.co.uk/article/walkers-launches-campaign-tease-collaboration-heinz/1910566

I NEED A NERO ♫

The brief landed to launch CTM's newest rewards offer with Caffé Nero, because let’s be honest, coffee is our hero.

This was their best performing ad to date, with next to no budget.

 

Statues honouring sportswomen and trailblazers with Adidas

Eight tributes to women breaking boundaries in sport, fashion, and culture.

Each statue was made using plastics farmed from UK oceans.

https://www.campaignlive.co.uk/article/adidas-installs-female-statues-celebrate-changemakers/1740965

Reimagine Sport: Adidas

We pitched and won Adidas women’s training with the idea that sport isn't all blood, sweat and 'Just do it', it can be playful and light too.

Trees need love too…

To support ‘Treesforcities.org’ in their quest to combat urban air pollution, we created a dating site for lonely trees. Swipe to find your perfect match, and we’ll donate the tree you pick and plant it. This small stunt lead to over 100,000 more new trees being planted that year.

https://lbbonline.com/news/iris-is-helping-dumped-trees-before-christmas-with-timber

KENCO

A tale of how a cup of Kenco coffee can spark an idea that ripples across a whole community.

Making a positive impact that uplifts others.

Support your whole club: Barclays FA/WSL

Barclays wanted more people to watch women’s football. We decided to call out football fans as sub-par, for not supporting their full club. A disruptive press/social campaign, voiced by footy legend Ian Wright. This has became Barclays most viewed film to date.

 

Beatboxing Alpaca brings some sparkle to Christmas

J20 wanted to add some sparkle to their brand with a new product launch... Glitterberry. So we brought some sparkle to a Christmas tradition.

They’re well posh.

New J20 mocktails are so posh that when you sip one, you become posh too. Mocky!

Nobody wanted to Visit Britain.

Perceptions of Great Britain stop budding holiday makers from staying here. We teased people into thinking their favourite influencers were being taken to a luxury Caribbean Island, to then reveal it was Great Britain all along.

 

adidas x Karlie Kloss

We’re a force of nature.

Lockdown meant we couldn't shoot anything, so we created a full UGC campaign using footage from fitness influencers.

Virgin Money

A social and press campaign that captures the entrepreneurial spirit of Virgin Money Business account holders.

GirlGuiding

Girlguiding was seen as snooty and boring. We needed to show young girls the fun they could have, and show parents how we help their kids to become their best selves.

 
 

*Avon’s calling*

To change the brand from dusty and ancient, to modern and vibrant… we created the platform ‘The power to create’, with music video inspired films and influencer content. This won the pitch for AVON Global and the AVON UK account.

 
 
 

Some 'brutally honest’ comebacks

Sprite ran a pretty shocking campaign 'brutally refreshing’ which was getting a tonne of backlash online. We created our own parody ads in response, which went viral and got us featured in Campaign, Ads of the World and on some very sketchy twitter accounts.

read more here>>>>>>>. https://www.campaignlive.co.uk/article/creatives-hit-back-bad-taste-sprite-ads/1404688

 
tiktooook.jpg

When two giants collide, you truly break the internet.

KFC X Pizza Hut.

A PR and social activation, using TikTok to bring back the ‘Fast food song’ (because it wasn’t annoying enough the first time). Choreographed by Diversity’s Perri Kiely.

 

Cane it or Can it.

You either use Tate&Lyle Pure cane sugar… or your bake might as well be canned. From wrecking balls to black holes, we destroyed sub-par bakes in a series of fun animations.

 
 

A bit of outside work.

 
 

SOMETHING’S BREWING…

We pitched for and won Motability. A car/ wheelchair leasing service for disabled people. We’re in production with a fantastic director, to create a film that pushes the boundaries of what you think the disabled community get up to.